Rich Communication Service
Proactive's Rich Communication Service gives businesses and marketers the opportunity to communicate with consumers in interactive ways.
What is RCS?
Rich Communication Services or RCS is a next generation communication protocol between mobile carriers and phones to send and receive text messages with interactive multimedia features within the message itself giving users an app-like experience within the default message inbox.
Just like WhatsApp, Telegram, Facebook Messenger, and other messaging apps, RCS makes text messaging more interactive by using features like location, photos and video sharing, suggested replies, group messaging, and above all the delivery of messages is native to the handset's default inbox.
Combine the reach of SMS with rich media capabilities to create superior two-way customer interactions.
Proactive RCS Business Messaging
RCS Business messaging is a recently developed Application-2-Person (A2P) communication protocol through which businesses can send multimedia rich and interactive text messages to customers straight to their default messaging app.
Proactive's Rich Communication Service (RCS) gives businesses and marketers the opportunity to communicate with consumers in interactive ways.
Add your logo, brand name, videos, images, and carousels to your offers and convert every interaction. The world is moving towards the next generation of messaging.
RCS Key Features
Branding/Business Verification
Send messages with your branding to gain trust of your consumers.
In-Message RCS Carousels
Display rich media content in horizontally scrolling carousels for an app-like experience.
Send High-Resolution Images
Display rich media content in horizontally scrolling carousels for an app-like experience.
Send High-Definition Videos
Unlike MMS, send High definition video contents in the message itself.
Suggested Replies & Actions
Assist your customers by suggesting replies and further actions.
SMS Read Receipts
One of the most wanted features in text messaging service is possible through RCS.
RCS Business Messaging is very likely to take over most of the traditional SMS and MMS marketing techniques and Proactive is also set to adopt the trend at the earliest. Let us take a step forward towards the future of SMS marketing.
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Companies analyzed
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Market analysis
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Content auditing
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Customer auditing
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Event tracking
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